Digital Marketing means the promotion of products, services, or brands using the internet and other electronic devices, with targeted strategies focused on data-driven benefits, direct communication, and high mobile usage. Consumer Digital Marketing has reshaped how businesses reach and engage consumers through insights. Search Engine Optimisation (SEO), Content Marketing, Social Media Marketing, Pay-Per-Click (PPC), email Marketing, Affiliate Marketing, and Influencer Marketing. Companies now use online platforms, Digital Marketing courses in Chennai at FITA Academy target specific audiences. If you want to become a digital marketer.